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Find out what China's biggest companies are doing to reinvent themselves after Covid-19 and what your business can learn from them.
Want to thrive amid the crisis?
From the analysis of stories of success and failure of businesses in China, Make Like China identified 7 key points to achieve success during this period.

All the points are centered around adaptability. Constant monitoring and fast response will be the key to survive and thrive during the crisis.
Each key point is explored deeper by our invited experts, who are well-known industry leaders in China.
Hand-picked experts.
“Specialist in the Chinese Millenials consumer market, over 12 years of experience in brand strategy, founder of one of China's most successful independent ad agency and an HK based tech company. Leveraging technology and creativities to connect brands with Chinese consumers with cultural experiences across the globe is my passion.”
“10 years of experience in branding, marketing and market research in China. In the recent months, Gianvito and his team supported local and international brands on COVID-19 mitigation plans, through market strategy consultancy.”
“5 year experience in the innovation ecosystem in China and has worked extensively with several international brands. She has helped dozens of startups refine their business models and validate their business growth plans in China.”
“Great experience working with leading international fashion, beauty and luxury brands in China and across Asia to deliver both online and offline growth driven solutions and workshops for companies such as L’Oreal Group, Burberry, COACH, Cartier, VOGUE, JD.com, etc.”
“10+ years working experience in/with Fortune 500 as a senior marketer, specialized in brand strategy, digital transformation, and e-commerce fields. Frequently invited by local governments and western corporations to provide strategic advice on Sino-foreign business collaboration.”
“Entrepreneur in the education and tourism sectors since 2009 in Beijing, Ilya is currently building a global online education platform for the preparation for the global Chinese proficiency test, the HSK.”
“Expert in China manufacturing, responsible for the supply chain of different brands around the globe.”
“Leads a multinational team with offices in Hangzhou China and New York City to facilitate the creation, promotion, and distribution of high-quality VR technology and content. Developed own 16K 360 VR camera, with innovative applications to education and health sectors.”
“A former manager of Ogilvy Greater China, delivers talks and workshops for Fortune 500 companies and government delegations on China Marketing and helps companies in China to increase their audience.”
“A serial entrepreneur, founder of multiple companies such as Expat Neighbors, Evrim Kanbur Consulting, and While Travelling. She gives lectures on investment pitch, strategic decision making, digital marketing in China, financial modeling, and public speaking at Jiatong University and Skema Business School.”
“Has been living and working in China for over 8 years. He is an experienced professional fostering business cooperation opportunities between Chinese and International companies.”
Course curriculum
Know your instructor: Gianvito D'Onghia from Creative Capital Shanghai
FREE PREVIEW#1 - Introduction
FREE PREVIEW#2 - Peak phase
#3 - Recovery phase
#4 - Living the new normal
Know your instructor: Emily Xu from Xnode
FREE PREVIEW#1 - Introduction
FREE PREVIEW#2 - What
#3 - Who
#4 - When
#5 - How
Know your instructor: Emily Cheung from CREATEC and Shake To Win
FREE PREVIEW#1 - Intro
FREE PREVIEW#2 - Consumer insights
#3 - Six steps to success
#4 - Travel industry showcase
#5 - Main takeaways
Support material
Know your instructor - Yoyo Liang from Re-Hub
FREE PREVIEW#1 - Intro
FREE PREVIEW#2 - Shift of sales channels
#3 - Shift of product preferences
#4 - Case study of a cosmetics chain store
#5 - Listen and respond
Know your instructor: Olivia Plotnick, China Marketing Specialist
FREE PREVIEW#1 - Intro
FREE PREVIEW#2 - How
#3 - What
#4 - Why
#5 - Time to act!
Know your instructor: Tomas Kucera from FSG
FREE PREVIEW#1 - Introduction
FREE PREVIEW#2 - Unemployment
#3 - Different approaches: USA, Europe and China
#4 - Hiring growth
#5 - Remote work
#6 - Lessons learned
#7 - Top players of HR in China and new professional skills
Know your instructor: Yvonne Li from 1Q Consulting
FREE PREVIEW#1 - Intro
FREE PREVIEW#2 - Ups and downs
#3 - Market shifts
#4 - Leading players
#5 - Some inspiration
Support material
Know your instructor: Ilya Cheremnikh
FREE PREVIEW#1 - Intro
FREE PREVIEW#2 - Managing costs
#3 - Switching to online classes
#4 - Finding your niche
#5 - Marketing tips
#6 - Team management
#7 - Returning to classes
Know your instructor: Felipe Iglesias from RPD International
FREE PREVIEW#1 - Intro
FREE PREVIEW#2 - Health checkup of your supply chain
#3 - Time to disrupt
#4 - China no longer factory of the world
#5 - China +1 strategy
Know your instructor: Nikk Mitchel from FGX VR
FREE PREVIEW#1 - Virtual Reality
FREE PREVIEW#2 - VR is real
#3 - Building network in a digital world
#4 - Do more than survive, thrive
How to navigate through this part of the framework
FREE PREVIEWKnow your instructor: Evrim Kanbur
FREE PREVIEW#1 - Analyzing the impact of the pandemic
FREE PREVIEW#2 - What defines success?
#3 - Strategic decision making during pandemic
#4 - How to apply decision making frameworks
#5 - Respond, recover and renew
Action Plan & Scenario Thinking
Is this the end?
We got you covered.
✅ Lifetime access to the content.
✅ Over 6 hours of content by 12 experts from the Chinese market.
✅ A lot of support material for overachievers who wish to go deeper into the topics.
✅ Strategic checklists and action plans to identify potential weaknesses in the current situation and implement improvement plans
✅ Community support and mentoring from a mastermind group
✅ A digital certificate to recognize your completion of the course.
✅ An unconditional 15-day money-back guarantee after the start of the program, so you can be sure this course meets with your expectations with no risk on your side.
The recorded video lessons are 100% online, so you can consume content wherever you are - you just need access to the Internet. When registering for the course, the student will receive a login and password to access the online teaching platform, and all content will be delivered there.
You will have access to the course for an unlimited amount of time and you can also watch the classes as many times as you want. All you need is a device with access to the internet.
Currently, we accept Credit Card and PayPal payments only.
When you purchase the course you will have a 15-day guarantee. If within that period you are not satisfied with the content, you can request a refund of the money by email at [email protected]. We will refund 100% of the registration fee.
Yes, of course! After completing all classes, a certificate of completion will be made available on the platform.
Please e-mail us at [email protected] and we will be happy to answer all questions you might have.